General Interest

Five Secrets to a Great Client-Agency Relationship

As a long-time agency account management gal (and when I say “long-time,” I mean a very long time) I’ve experienced a broad range of client-agency relationships—from “what-have-you-done-for-me-lately” transactional engagements to true partnerships, and everything in between. Today at IM Partners we’re blessed with a cadre of terrific clients, based on mutually beneficial relationships cultivated over time.

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